Programming For TV, Radio & The Internet

The History of Programming

• The need for programming
• The early days of programming
• The beginning of network programming
• Radio
• The introduction of television and its effect on radio
• Programming cycles and trends
• The switch from shows to formats
• Television’s golden age of drama
• Quiz shows
• The television networks take over programming
• The development of public broadcasting
• The financial interest and domestic syndication rule
• The rise of independent stations and syndicators
• The explosion of cable
• Syndication in radio
• New networks with targeted and niche programming
• The quest for young demographic
• Viewing patterns and changing audience attention spans
• The decline of Long-Form Programming
• Supercharged programming choices: the internet
• New media recording technologies
• The rise of consumer-supported media
• The video game explosion
• Regulations
• Globalisation

Sources of Television Programming

• Major production companies
• Independent production companies
• Foreign production sources
• Networks
• Stations
• Buyers
• Syndicators
• Advertisers
• In-house production
• Members of the public
• Newspapers, magazines and books
• Managers, agents and stars

Sources of Radio and Internet Programming

• Sources of programming for radio
• Sources of internet programming

Development

• Television development
• Radio development
• Internet development

Testing

• Television testing
• Radio testing
• Internet testing

Elements of Successful Programming

• Television programming
• Radio programming
• Internet programming

Influences on Television Programming

• External influences on television
• Internal influences on television

Influences on Radio and Internet Programming

• Influences on radio programming
• Influences on internet programming

Scheduling Strategies for Television

• Television scheduling
• Fitting the show to the available audience
• Launching the show
• Counterprogramming
• Bridging and supersizing
• Crossprogramming
• Changing the time slot
• Boosting the audience

Scheduling Strategies for Radio and the Internet

• Commercial radio scheduling
• Satellite radio scheduling
• Public radio scheduling
• Internet scheduling

Programme Evaluation

• Television
• Commercial radio
• The internet
• Ratings

Changing and Cancelling Programmes

• Television
• Radio
• The internet