- The tools of analysis and decision-making
- Writing the business plan and the marketing plan
- Financial analysis
- Management decision-making and future planning
- The concept of “future-proofing”
- Techniques of handling case studies
Example Candidate Response Booklet
Example Candidate Response (ECR) Booklets are a source of crucial information for Centres and Candidates as they use real candidate responses. We ask Senior Examiners to comment on five or more responses in terms of why the mark was awarded with commentary about how to improve the answer (if necessary).